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FILE - Israeli tourists leave a FlyDubai plane which departed from Ben-Gurion International Airport in Tel Aviv and landed in Dubai, United Arab Emirates, Nov. 8, 2020.(AP Photo/Malak Harb, File)

Many churches across America have roadside signs with frequently changing messages that range from the practical to the witty to the profound. It’s an effort to inspire and attract drivers and passersby that’s uniquely popular in churches across America, the quintessential land of open roads and advertisements. For the last few decades, pastors have gotten creative, aiming to brighten a commuter’s day, spur a reflection while chauffeuring to football practice, and maybe convince a lapsed Christian that it’s not all fire and brimstone inside. Among the classics are weather puns, such as: “Too hot to keep changing sign. Sin bad. Jesus good. Details inside.”

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Tourists gather in front of protesters camping during a protest at Sol Square following the eviction last Wednesday of 87-year-old Maricarmen as they demand stronger laws to protect renters in Madrid, Spain, Monday, Sept. 28, 2026. (AP Photo/Manu Fernandez)

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Tourists take pictures of protesters camping during a protest at Sol Square following the eviction last Wednesday of 87-year-old Maricarmen as they demand stronger laws to protect renters in Madrid, Spain, Monday, Sept. 28, 2026. (AP Photo/Manu Fernandez)

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A customer poses beside a giant durian display at a durian stall in Petaling Jaya, on the outskirts of Kuala Lumpur, Malaysia, Monday, June 22, 2026. (AP Photo/Vincent Thian)

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A child climbs on a metal Star of David structure at a spring in Auja, in the Jordan Valley, during Israel's Independence Day on April 22, 2026, in the occupied West Bank. (AP Photo/Ohad Zwigenberg)